The vast majority of material resources are lost into landfill or leaked into the environment after consumption. Some companies see a real opportunity to bring together the biggest global brands across a variety of industries, using insights and data intelligence to understand the impact of materials throughout their lifecycle and create a more sustainable future.

Welcome back to Season 5 of Happy Porch Radio, which is concerned with digital solutions in the circular economy.

Today’s guest is Michael Groves, CEO and Founder of Topolytics, a leading data insights business that uses machine learning and geospatial analytics to make the world’s waste visible, verifiable, and valuable. In this episode, Michael addresses why data is a waste problem and the opportunity that Topolytics has seen in the waste industry to use data in a better and more sustainable way in the future. Michael shares how his company plans to do this, from the tools they use to aggregate, clean, and analyse data, to the industries they address to tackle the waste problem, and the types of waste they deal with.

He also explains why he doesn’t believe that environmental benefit and profit are mutually exclusive, why the future of waste involves reducing the volume of material that enters the system first, and he shares his vision for the future of Topolytics, and how others can contribute to that vision.

All this and more, so make sure to tune in today!