SaaS Sessions

S5E6 - Marketing Analytics 101 ft. Praveen Das, Co-founder of Factors.ai


Listen Later

In this episode, we hosted Praveen Das, Co-founder of Factors.ai, to answer frequent questions about marketing data and analytics.

We start with discussing how B2B marketing has changed over the years, and how the change has affected data capturing. Also, how new types of GTM influence analyzing the data.

Are we in the Data 3.0 world? Data 1.0 was about capturing; Data 2.0 was about stitching it and building relationships. Is Data 3.0 all about delivery? Know more about it in this episode.

Learn more about Factors.ai - https://factors.ai/

Connect with Praveen on LinkedIn - https://www.linkedin.com/in/praveen-das/

Visit our website - https://saassessions.com/
Connect with me on LinkedIn - https://www.linkedin.com/in/sunilneurgaonkar/

...more
View all episodesView all episodes
Download on the App Store

SaaS SessionsBy Sunil Neurgaonkar

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

6 ratings


More shows like SaaS Sessions

View all
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

512 Listeners

The Official SaaStr Podcast: SaaS | Founders | Investors by SaaStr

The Official SaaStr Podcast: SaaS | Founders | Investors

175 Listeners

The GTM Podcast by GTMnow by GTMfund

The GTM Podcast

142 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

8,719 Listeners

Marketing Against The Grain by Hubspot Media

Marketing Against The Grain

352 Listeners