The Climate Pioneers Show

S7: E2. Building an inclusive culture from the very first job ad ft. Ed Jervis (Inclusion Crowd)


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Creating an inclusive workplace is vital, not just for employee wellbeing but also to increase innovation and creativity, which are key in the climate tech space.


Ed Jervis is the CEO at Inclusion Crowd and the founder of the Inclusion Think Tank. He has worked with an array of businesses ranging from complex multinational organisations through to non-profit and startups.


He works with leaders to coach them in creating company cultures that thrive and offer team members psychological safety. He also guides them to form internal staff groups, attract and retain diverse talent, and helps clients to foster meaningful connections with their stakeholders.


During this series, we’ll be discussing the art of building strong, high-performing teams to give your startup the best foundation possible.


I’ll be speaking to industry experts about inclusion, employer branding and establishing culture, plus I’ll be hearing both the VC and founder viewpoints and experiences when it comes to finding and supporting the best talent.




1:21 - Do we need to discuss inclusion more and not place all focus on diversity?


5:19 - People are talking about DE&I but not always executing. Where is the disconnect?


11:48 - Is it ever too early to start thinking about DE&I? e.g. when it’s just the founders.


15:04 - A good place to start is telling your own story and experiences with DE&I and modelling what you want to see.


18:07 - How do you create a psychologically safe environment?


21:44 - Don’t forget to look at things through a commercial lens sometimes to create connections


26:39 - Does AI have a place in increasing diversity in recruitment when it comes to vetting and screening?


32:52 - How can people communicate better right from the start at the job ad?


37:13 - How do you maintain DE&I as the team grows and make sure you don’t lose sight of it in the chaos of growth?


41:55 - Are regular 1:1s or surveys worth it as a way to assess your culture and how people feel working in your company?


47:40 - What resources would you recommend for people to learn more about DE&I? 


50:35 - How do identify that there even is a problem? How can you expand your mindset to recognise the problem to start with?

So, whether you’re a founder starting to scaling your team, a hiring manager looking for top talent, or simply curious about how diverse teams are tackling the planet’s most pressing challenges, this series is for you.

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The Climate Pioneers ShowBy Cherry Swayne