Passionate about brand, creativity and putting people first. Lynda is resolute on the need for true equality and diversity. Lynda has led Brand, Communications and Social Impact at family building and engineering company, Sir Robert McAlpine since 2017 as one of ten people on the business’s executive leadership team. She is the Executive sponsor for SRM’s Gender Equality, LGBT+ & Ability Network.

In this episode, Lynda and podcast host Asif Choudry discuss why communications work is seen as withcraft, how it feels to be a CommsHero in the construction industry and the strengths of comms professionals.

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