Todd Anderton, VP of Marketing, and Chuck Steelman, VP of Experience, talk about what properties are doing across Trademark's portfolio during this challenging year to create holiday magic in a safe environment. They discuss how Trademark is bringing the Santa experience to its properties in fun and creative ways. Also, they talk about how Trademark properties are using events and opportunities to help and benefit local non-profits, as well as the role technology is playing in experiential retail.

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