My guest in this episode is Tony Tadros the managing partner of SaleFish which is a self described Transaction Service Engine that joins the dots between a CRM and Pexa in the house and land companies.

Tony had a career in real estate selling land packages before embarking on a tech solution to solve some of the pain points he regularly experienced. And in one of those weird coincidences, it was during this time he discovered that a Canadian firm was on a similar track and so the two collaborated and he is now responsible for launching SaleFish in Australia.

Sales and land in Australia is an $8.2 billion dollar industry and it combines all the pain of buying a property with the double whammy of then dealing with the stress of building. So. Much. Fun!! So it's no surprise that this sector is seeing a surge of innovation.