The Product Launch Podcast

Sales as the Key to Success for your Product Business with Lisa Peskin

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Lisa is the Founder and CEO of Business Development University or BDU. On this episode of Product Launch, Lisa and Sean cover 

  • The importance of passion and authenticity in communicating your value proposition to prospects
  • They 3 keys to business development and sales 
  • Folding 30/60/90 day game plans into your annual plan
  • Building your prospecting process to deliver effective results
  • Why your initial conversations need to start with their problems (and not your solutions)
  • Putting together the pieces to tell an effective sales story
  • Why not everything can be done online

    • Resources:

    • Business Development University - https://businessdevelopmentuniversity.com/
    • BDU's Prospect Visit Checklist - https://businessdevelopmentuniversity.com/bdu-prospect-visit-checklist-pdf/
    • Fanatical Prospecting, by Jeb Blount - https://www.amazon.com/Fanatical-Prospecting-Conversations-Leveraging-Telephone-ebook/dp/B01617VD3I

      • Connecting with Lisa:

      • Connect with Lisa on LinkedIn - https://www.linkedin.com/in/lisapeskin/

        • Free Email Course

        • How to Build a Profitable AI-Powered B2B SaaS Business for Less Than $750 - https://nxtstep.io/b2bsaas


        Connect with Sean

        • Subscribe to my YouTube Channel - https://www.youtube.com/@nxtstepsean
        • Connect with me on LinkedIn - https://www.linkedin.com/in/sean-boyce/


        Notes generated by Podcast Show Notes  (podcastshownotes.ai)

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        The Product Launch PodcastBy Sean Boyce
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