An episode on the need to FOCUS on sales – and by that I mean a focus on a number of things that impact your sales. Focus on your goal and vision – the why behind your business. Focus on your sales numbers. Focus on sales-generating activities (yes stop spending hours changing colors on an image or scrolling on social media). Focus on your ideal clients. Focus on a specific product, service or expertise that solves a big problem or harnesses a big opportunity. Focus on what you say. And focus on having fun in your sales process.