It got real when we sat down with Steli Efti, author, entrepreneur, sales guru and CEO of Close.io. Steli shares his story of moving across the globe to pursue his dreams in Silicon Valley, as well as his top 3 sales failures most startups make (and can avoid). Close More Deals: https://close.io/ How to deliver winning saas demos: https://www.amazon.com/gp/product/151770782X/ref=dbs_a_def_rwt_bibl_vppi_i0 The ultimate startup guide to outbound sales how to turn cold leads into hot customers: https://www.amazon.com/gp/product/1505725054/ref=dbs_a_def_rwt_bibl_vppi_i1 Season 2 of The Art of The Fail is proudly sponsored by Stones & Hustle, the ultimate lifestyle brand for entrepreneurs and hustlers. Get your gear: http://www.stonesandhustle.com