Jenn Taylor is the Founder of Deep Why Design, created to "to help nonprofit organizations transform and humanize their data systems. Humanized systems are transparent, equitable, and effective." The Deep Why Design team has been assisting nonprofits with tools such as Salesforce, and Jenn joins this episode to talk about the evolution of Salesforce into something more and more useful to smaller and mid-sized nonprofits.

Host Steve Boland talks to Jenn about the true cost of the "free" Salesforce.org licenses (read: free as in puppies, not free as in beer), understanding Salesforce as a hub of data and not always the tool to collect or process it, the extensive ecosystem of tools that connect to Salesforce, and much more.