James O’Donoghue’s initial curiosity in farming was triggered during summer holidays, helping on his grandparents’ farm. As a trainee farmer manager, he graduated ‘top student’ in Ag College and ‘top farm apprentice’. Decades on, James tells how he now produces his own premium brand, award-winning cider called ‘Longways Cider’ from his farm and orchard, located in South Tipperary.

www.longwayscider.ie