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Sam Michelson on How AI Search is Changing Reputation Management
AI-powered search is fundamentally changing how reputations are built, managed, and perceived online. In this FIR Interview, we're joined by Sam Michelson, founder and CEO of digital reputation management company Five Blocks, to discuss how companies and executives must rethink their approach to digital reputation management in a world where search is no longer just about Google.
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By Neville Hobson and Shel HoltzAI-powered search is fundamentally changing how reputations are built, managed, and perceived online. In this FIR Interview, we're joined by Sam Michelson, founder and CEO of digital reputation management company Five Blocks, to discuss how companies and executives must rethink their approach to digital reputation management in a world where search is no longer just about Google.