Sam is the editor and founder of Tech Girl. She spends most of her time willing her superhero powers to kick in and attempting to convince horses to jump over brightly coloured poles. Sam dreams of the day she can beat traffic by taking a hoverboard to work and owning a robot that makes her tea.

Sam is the host of A Playlyst Original Tech Girl Talks which is a global show gaining more than 52 countries' listenership.