The European Startup Show

Samantha Duncan, CEO & Co-Founder of Net Purpose on ESG Measurement, Why it is so Hard and How She Came to Find Product-Market Fit.


Listen Later

  • [2:14] What does ESG really mean and where are we today?
  • [10:27] What can startups do for ESG?
  • [13:11] What triggered you to start Net Purpose?
  • [20:11] How do you ensure businesses don’t make false claims about their environmental policies or make token gestures but have very little impact? How much can the data be trusted?
  • [23:47] How did you figure out product-market fit?
  • [33:39] How did you fund your initial journey?
  • [38:06] What’s next for Net Purpose?


Links:

Net Purpose



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The European Startup ShowBy Anita Moorthy

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