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Samantha Wood - Foodiva, the Restaurant Whisperer of Dubai and beyond
Samantha Wood is a British-Greek-Cypriot resident of Dubai for 23 years who wears a number of hats – a food writer, event organiser and communications consultant with nearly three decades of experience in the UK and the Middle East across a diverse range of industries including food & beverage, hospitality and tourism.
Samantha left the corporate PR world to set up her own business in 2011 – an impartial restaurant review website, http://FooDiva.net , which has won a steady stream of 12 awards. In 2021, she was honoured with the UAE Golden Visa, a ten-year renewable residency in the category of talented creative individuals – and also joined the UAE Restaurants Group as Board Advisor.
- Power 50 by Caterer Middle East 2020; 2019; and 2017
- Top 100 Dubai websites to follow – the highest ranked food website
- Ahlan Hot 100 influencer 2016 and 2015
- Best Food Blogger in the BBC Good Food Awards 2015
- ProChef Middle East Food Ambassador 2014
- Expat Star Awards 2013
- Gold in Expat Blog Awards UAE 2013 and 2012
- Runner-up Best Blog in Dubai, Ahlan 2011
Samantha curates ticketed and bespoke chef-led #ThreeChefsDinner and #DineAroundDubai experiences, whilst also organising events and B2B fam trips for industry trade, chefs and media. FooDiva has featured prolifically in local and international media including multiple segments on CNN’s travel programmes, France 5 TV and Dubai TV. Furthermore, she takes on freelance writing and broadcasting commissions, including a regular guest on Dubai Eye 103.8FM’s food programme. Samantha is a member of the global Guild of Food Writers, holds a WSET Level 2 wine and spirits qualification, and is a speaker and industry awards judge on her favourite subjects – food, restaurants, travel and communications. At the start of the pandemic, she launched a pro bono social media campaign, #UAERestaurantsUnite to support the F&B industry which has morphed into a long-term strategy championing the country’s homegrown dining scene.
With her advisory hat, Samantha provides strategic consultancy support in F&B (restaurant ventures, chef consultancy, guest chef activations, pop ups/ supper clubs, mystery shopper reports & menu writing) - and on a brand level (marketing communications, public relations, crisis communications, social media strategy, website & newsletter content, fam trips, event organisation & copywriting).
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By Elisabeth Villiger Toufexis
5
1717 ratings
Samantha Wood is a British-Greek-Cypriot resident of Dubai for 23 years who wears a number of hats – a food writer, event organiser and communications consultant with nearly three decades of experience in the UK and the Middle East across a diverse range of industries including food & beverage, hospitality and tourism.
Samantha left the corporate PR world to set up her own business in 2011 – an impartial restaurant review website, http://FooDiva.net , which has won a steady stream of 12 awards. In 2021, she was honoured with the UAE Golden Visa, a ten-year renewable residency in the category of talented creative individuals – and also joined the UAE Restaurants Group as Board Advisor.
- Power 50 by Caterer Middle East 2020; 2019; and 2017
- Top 100 Dubai websites to follow – the highest ranked food website
- Ahlan Hot 100 influencer 2016 and 2015
- Best Food Blogger in the BBC Good Food Awards 2015
- ProChef Middle East Food Ambassador 2014
- Expat Star Awards 2013
- Gold in Expat Blog Awards UAE 2013 and 2012
- Runner-up Best Blog in Dubai, Ahlan 2011
Samantha curates ticketed and bespoke chef-led #ThreeChefsDinner and #DineAroundDubai experiences, whilst also organising events and B2B fam trips for industry trade, chefs and media. FooDiva has featured prolifically in local and international media including multiple segments on CNN’s travel programmes, France 5 TV and Dubai TV. Furthermore, she takes on freelance writing and broadcasting commissions, including a regular guest on Dubai Eye 103.8FM’s food programme. Samantha is a member of the global Guild of Food Writers, holds a WSET Level 2 wine and spirits qualification, and is a speaker and industry awards judge on her favourite subjects – food, restaurants, travel and communications. At the start of the pandemic, she launched a pro bono social media campaign, #UAERestaurantsUnite to support the F&B industry which has morphed into a long-term strategy championing the country’s homegrown dining scene.
With her advisory hat, Samantha provides strategic consultancy support in F&B (restaurant ventures, chef consultancy, guest chef activations, pop ups/ supper clubs, mystery shopper reports & menu writing) - and on a brand level (marketing communications, public relations, crisis communications, social media strategy, website & newsletter content, fam trips, event organisation & copywriting).