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Sangram Vajre of Terminus: ABM is B2B, and LinkedIn is Marketing
Sangram shares where we are today with ABM, how it’s changed the relationship between sales and marketing, and how AI is impacting it. He also shares why he recently started a daily newsletter on LinkedIn called Becoming Intentional, and how in less than a month he’s been able to reach over five thousand people each day with his conversation-based observations.
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By Brent Leary and Small Business Trends
5
66 ratings
Sangram shares where we are today with ABM, how it’s changed the relationship between sales and marketing, and how AI is impacting it. He also shares why he recently started a daily newsletter on LinkedIn called Becoming Intentional, and how in less than a month he’s been able to reach over five thousand people each day with his conversation-based observations.