Sarah Cross is an accomplished young woman.
Not only does she run Code Beautiful, a beauty company that specialises in creating hero products, but she also runs another business at the same time as well as bringing up a young family. Accomplished.
However, Code Beautiful is one of the most unusual brands I've encountered. Currently, it has three products in its portfolio and that's it. A mascara, lash treatment and a lip liner/colour/plumper in ONE colour. It's unheard of, but the way Sarah describes it makes perfect sense.
In this podcast we explore how the brand was created, Sarah's values, who the brand works best for and what the future holds for Code Beautiful, so if you want a beauty exclusive listen up right here.