Ever wondered why your content never gets the engagement you know it deserves? You are really creative, or an expert in your field but the folks you need to reach just aren't biting? This can be a blow to your pride, trust me I’ve posted viral videos with millions of views but also great content that received a few hundred. 

In this episode, I sit down with a great friend and fellow Savage Marketer, Pamela Sisson to discuss how to get attention online. This segment is called the Savage Market Spotlight where we break down how we, ourselves, found a proven method to garner the right audience and engagement. Before you take a listen, here a few takeaways:

• Know the age of your demographic.
• Know what type of content is going to be relevant to that audience.
• Stay consistent!

Savage Marketer Spotlight: Getting Attention Online with Pamela Sisson

1. ‘’So think about your 15-second video, you got to hook them in to see what happens at the end.” Jeff
2.  “Do you need to be everywhere online OR do you just need to be where your core audiences?” ~ Pamela
3. “You don't even have to have good content! You just have to have stuff that draws people in and tells a good story.” Jeff

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Show Notes 

Savage Marketer Spotlight: Getting Attention Online with Pamela Sisson

[01:04] New Segment: Savage Marketer Spotlight

[03:02] Going viral on Tiktok

[7:14] Break down of how to analyze a Tik Tok video

[12:13] How to keep people engaged through a full video

[14:26] How to keep folks interested in the duration of a video.

[17:23] Learning from underperforming content.

[20:11] Narrowing the common denominator of your audience.

[25:49] The need to be everywhere online.

[29:42] Know the difference between social media platform audiences.

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Episode mentioned:

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Jeff J Hunter

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