Veteran marketer Steve Lauletta talks with SBJ's Abe Madkour about how teaching tennis taught him to relate to people, the importance of broadening your work experience, his years with Miller and Ganassi Racing, and his role in helping to build Michael Jordan's new motorsports team. Lauletta, president of Pigeon Sports Marketing, was a member of the SBJ Forty Under 40 classes of 2002 and 2003.