Scale w/ Mo

What to put in place before your next hire, so it actually takes work off your plate. Why hiring multiplies chaos, and how to build systems first.

→ Free: my 1-hour-a-month system for predictable new clients

Hiring more people won't fix chaos. It multiplies it. Using an overloaded agency owner who hires three people in two months and ends up working more, Mo shows why clarity has to come before headcount. You'll get four steps: document the task that eats most of your time, define what done well looks like, give each role one area and one number, then hire into the system.

In this episode:

• Hiring multiplies whatever is there, clarity or chaos
• Write down the task that eats the most time, as a checklist or a short screen recording
• Give every role one area of responsibility and one number, then hire into the system

Chapters:
00:00 Intro
00:26 Welcome
00:33 What hiring really does
03:14 Write it down
05:46 Hire into the system
08:26 Recap and task
09:26 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo

How to keep clients for years instead of losing them after a few months. Five fixes for onboarding, quick wins, reporting and check-ins.

→ Free: my 1-hour-a-month system for predictable new clients

You don't have a sales problem. You have a leak. Using an eight-person agency that signs three clients a month and loses about as many, Mo shows why keeping clients is cheaper than winning new ones. You'll get five fixes: expectations on day one, an early quick win, plain-word reporting, check-ins before cancellations, and exit conversations.

In this episode:

• Keeping a client costs far less than winning a new one
• Clients rarely leave over bad work, they leave when they can't see it's good
• Set expectations, deliver an early win, report in plain words, check in early, and ask leavers why

Chapters:
00:00 Intro
00:23 Welcome
00:30 The leak
03:42 Fix the start
05:52 Stay close, keep learning
08:46 Recap and task
09:49 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo

How to turn one-off projects into monthly recurring revenue. Design a plan around a result your client wants every month, and price it simply.

→ Free: my 1-hour-a-month system for predictable new clients

If every month starts at zero, you don't have a business. You have a job with clients. Using a four-person web design agency that sells one-off projects, Mo shows how to turn every project into recurring revenue. You'll learn how to design a plan around a monthly result, when to present it, and how to price it simply.

In this episode:

• One-off projects make every month start at zero
• Design your plan around a result the client wants every month, not around hours
• Present the plan before the project ends and keep the price simple

Chapters:
00:00 Intro
00:26 Welcome
00:34 The zero-month trap
03:11 Sell a result, not hours
05:40 Offer it early, price it simply
08:43 Recap and task
09:51 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo

How to follow up so silence turns into a clear yes or no. A simple follow-up plan that brings quiet deals back to life without being pushy.

→ Free: my 1-hour-a-month system for predictable new clients

Most of the deals you think you lost, you just stopped asking for. Using a consultant with fifteen proposals out, Mo shows why silence isn't a no and how a simple follow-up plan brings quiet deals back to life. You'll learn how to follow up in several touches, set a real decision date, and close the loop with a polite final message.

In this episode:

• Silence is not a no, it's an open question
• Follow up several times over a few weeks, adding value with every touch
• Put a real decision date in your proposal and end with a polite closing message

Chapters:
00:00 Intro
00:26 Welcome
00:34 Silence is not a no
03:23 Follow up in several touches
05:59 A decision date and a polite goodbye
08:37 Recap and task
09:30 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo

How to build an audience you own, so one account ban can't wipe out your leads. Why an email list is your safety net, and what to send.

→ Free: my 1-hour-a-month system for predictable new clients

If your social account disappeared tomorrow, how many clients would you lose? Using a personal trainer whose account is blocked overnight, Mo shows why social media is rented land, and why an email list is the one audience you own. You'll learn how to give people a reason to join, what to send, and how to use your list to announce offers.

In this episode:

• Social platforms are rented land: your followers are not yours
• Give people a specific, useful reason to join your email list
• Social media brings people in, and the list keeps them

Chapters:
00:00 Intro
00:27 Welcome
00:35 Rented land
03:14 Give people a reason to join
05:40 Send something useful, then make offers
08:28 Recap and task
09:18 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo

Why your free strategy call scares buyers off, and what to offer instead. A smaller first step that brings inquiries from people who are ready.

→ Free: my 1-hour-a-month system for predictable new clients

Your free call is the reason nobody calls. To a stranger, it feels like a sales trap. Using a business coach whose every post ends with "Book a free strategy call," Mo shows why the first step is too big, and what to offer instead. You'll learn how to build a quick, useful self-assessment and how to follow up so inquiries come from people who already understand their problem.

In this episode:

• A free call with a stranger costs time, exposure and pressure
• A good first step is quick, specific, useful on its own and leads to your offer
• Follow up with everyone who takes it, and make the call the second step

Chapters:
00:00 Intro
00:27 Welcome
00:34 The call is too big a step
03:17 Build a smaller first step
06:05 Give first, then follow up
08:40 Recap and task
09:31 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo

Why followers don't pay your bills, and which content brings buyers instead. The three kinds of posts that turn viewers into inquiries.

→ Free: my 1-hour-a-month system for predictable new clients

You don't need more followers. You need the right ones. Using two personal trainers, one with fifty thousand followers and one with a waiting list, Mo shows the difference between reach content and buyer content. You'll learn the three kinds of buyer content, proof, answers and process, and why you should measure inquiries instead of likes.

In this episode:

• Followers measure attention, clients measure demand: post for people who can buy
• Buyer content comes in three kinds: proof, answers, and process
• Measure inquiries every week, not likes

Chapters:
00:00 Intro
00:24 Welcome
00:31 Reach is not demand
03:36 Proof, answers and process
06:19 Measure inquiries, not likes
09:00 Recap and task
09:42 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo

Why a clear niche wins more clients and better prices than full-service. How to pick your target group, say it in one sentence and prove it.

→ Free: my 1-hour-a-month system for predictable new clients

The word full-service is costing you clients. Not because you're not good, but because nobody can tell you apart. Using an agency owner who says "we do everything" and loses every price fight, Mo shows how a clear niche makes you memorable and lets you charge more. You'll learn how to pick a target group and a core problem, say it in one sentence, and show proof.

In this episode:

• "We do everything" makes you easy to compare and hard to recommend
• Pick one target group and one core problem, and say it in one sentence
• Show proof in your niche and become the obvious choice for one group

Chapters:
00:00 Intro
00:27 Welcome
00:35 Everything sounds like nothing
03:10 Pick one group and one problem
05:39 Say it, then prove it
08:50 Recap and task
09:35 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo

How to grow beyond your own calendar when everything runs through you. Four moves to stop selling hours and get your time back.

→ Free: my 1-hour-a-month system for predictable new clients

Your company can't grow past you unless you get out of the way. Using a fully booked business coach who works fifty hours a week, Mo shows why more marketing makes a founder bottleneck worse. You'll get four moves to grow beyond your own hours: stop selling time, hand off what others can do, write down how you work, and protect your time.

In this episode:

• When you are the bottleneck, more marketing makes things worse
• Move from selling hours to a one-to-many format like a group program
• Hand off, document, and protect your time for the work only you can do

Chapters:
00:00 Intro
00:25 Welcome
00:31 Fully booked is a ceiling
03:16 Stop selling hours
05:31 Get out of the way
08:24 Recap and task
09:08 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo

The four numbers that show where your growth is stuck, checked in 15 minutes a week. One number per pillar, and what to do when one drops.

→ Free: my 1-hour-a-month system for predictable new clients

Four numbers show whether your company can grow ten times bigger, or stay exactly where it is. Using the dashboard of a car, Mo gives you one gauge for each pillar: visibility, leads, conversion, and revenue per client. You'll get a fifteen-minute weekly check that points straight to your bottleneck, and ties together everything this show has built so far.

In this episode:

• Track one simple number for each of the four pillars
• Run a fifteen-minute weekly check to spot your weakest number
• Grow by fixing one bottleneck after another

Chapters:
00:00 Intro
00:28 Welcome
00:34 Driving without gauges
02:41 The four gauges
04:59 Your fifteen-minute check
08:12 Recap and task
09:24 Outro

Hosted by Maurice Glissmann (Mo), entrepreneur for seventeen years, five companies built and sold.

More insights on Instagram: @scale_with_mo