Don't be scared to make the hard decisions.  Face up to them. The more you postpone them, the worse they become.

In this episode, I talk to Nina Lowes, Jen McKay, Robyn Clay & Richard Pearce, the four founders of Hadeda, a technology platform in South Africa that services the financial services industry. Hadeda emerged from LinkTank the brainchild of Nina & Jen in 2014.

We speak about their transition from the corporate world into startup land.  We hear fascinating episodes of managing difficult shareholders, unreasonable vendors and the gut-wrenching decision to retrench staff to stay alive.

They also share their coping mechanisms and it is interesting to note they have very different means to deal with the stresses of a founders journey.  It is also heartening to see how they have backed each other and created an environment of trust and transparency within the company.

Finally, I was fascinated with their clear vision and desire to remain independent and to provide independent advice / products to their clients.  That takes guts and the team is clearly on their way to building something meaningful.