Growing at scale while meeting consumer needs is a juggling act, but Fish City Hamilton is staying ahead of the curve when it comes to building a brand through their eCommerce and marketing strategy.

This week we were lucky to be joined in-person in our studio by the Fish City Hamilton team. Marketing & eCommerce Manager Josh Tweedie, and General Manager Max Christensen share their brand journey from how Fish City Hamilton has evolved from an established family business in 1992 to a growing company with three eCommerce brands.

In this episode, Max and Josh share insight into their recent cross-migration to Shopify Plus 2.0, challenges they face as a fast-growing business, and their advice for merchants.

For more information about Fish City Hamilton

Fish City Hamilton: https://www.fishcityhamilton.co.nz/

FC Boats: https://fcboats.co.nz/

Hunting and Outdoors: https://huntingandoutdoors.co.nz/

Thanks to our sponsors, ReCharge and Klaviyo:

For more information about ReCharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:

https://rechargepayments.com/ecommerce/?utm_medium=partner&utm_source=zyber&utm_campaign=podcast_script

For more information about Klaviyo, the data-driven platform for email and SMS marketing:

https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner

For more information about Zyber Digital

Visit our website -  https://www.zyber.co.nz

Follow us on Facebook - https://www.facebook.com/zyberwebdesign/

Join our exclusive Facebook insider groups

Shopify NZ - https://www.facebook.com/groups/shopifynz/

Shopify VIP - https://www.facebook.com/groups/shopifyvip

Follow us on Instagram - zyberhq