Michael Griego shares his journey from door-to-door sales to founding MXL Partners, a sales effectiveness training and consulting firm. He discusses the challenges of building a business during the dot-com bubble and how his work with private equity firms has shaped his approach to sales strategies.

Michael also reflects on his faith-based initiative, Biblical Viewpoint, and how his experiences have influenced his mentoring and leadership. Tune in for insights on sales, leadership, and living with purpose.

WhiteRock's Trailside Talk program spotlights leaders on the trail to CRM success. Each episode shines a light on an organization that is leveraging Salesforce in powerful ways to better serve their customers.

Be sure to subscribe so that you never miss an episode!

Links:

https://mxlpartners.com/

Ways to tune in:

-Spotify: https://open.spotify.com/episode/0vCH7tsJkHmbSTgXNLYMOK?si=Uy7sT2N6SCiSG-8WeXHYMg

-Apple Podcasts: https://podcasts.apple.com/us/podcast/scaling-sales-and-building-trust-with-michael/id1740171840?i=1000679929863

-YouTube: https://youtu.be/lQw2f5pisM0

Trailside Talk is sponsored by WhiteRock, your partner in all things Salesforce.

Learn more: https://rockyourcrm.com/trailside-talk?utm_source=podcast&utm_medium=audio&utm_campaign=trailside-talk-7