In the first episode of How to Scale we talk to James Bagan, an Operating Partner at Frog Capital, who specialises in sales and marketing.

James started out many years ago in sales and went on to lead Private Equity backed businesses as a CEO.

James covers topics including moving from founder sales to hiring a sales leader and a sales team, avoiding reliance on star performers, establishing consistency and predicatability, and answering the all important question: what is the most important KPI in sales?

For more insights and practical toolkits go to Frog's website: www.frogcapital.com/scale-up

We share articles about scaling up regularly on LinkedIn, so you can follow us here: www.linkedin.com/company/frog-capital/

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