In this live episode of Host as Guest, recorded at Scale Eastern Europe, we sit down with Mihaela, co-founder of Rentify. Mihaela shares her journey of turning a single small apartment into a thriving short-term rental business managing 40 properties—with a goal of reaching 100. We dive into the challenges, strategies, and insights that come with scaling a hospitality business, from property acquisition and management styles to the crucial role of cleaning staff and guest experience.

Join us as we explore the unique Sofia rental market, the role of technology in hospitality, and Michaela's future plans for the business. Whether you're an aspiring host or an industry veteran, this episode is packed with valuable takeaways.

Key Topics Discussed:

• Mihaela’s Journey: How she transformed a small personal property into a growing business
• Growth & Scaling: Expanding from 1 to 40 properties, with a target of 100
• Market Insights: The unique dynamics of Sofia’s short-term rental market
• Business Model: Managing properties vs. arbitrage and ownership
• Challenges & Learnings: Why cleaning staff is the backbone of a successful operation
• Guest Experience: How Rentify enhances stays through partnerships, events, and personalized touches
• Tech Stack & Operations: The tools Rentify uses for pricing, communication, and cleaning management

Future Plans: The roadmap to 100 properties and an eventual exit strategy

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