Fintech Mavericks

Scaling Smart: Sophia Goldberg on Building Ansa & Raising $20M with 95% Female Investors


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đź’ł What if businesses could launch their own digital wallets to keep customers engaged and drive new revenue?

In this episode of Fintech Mavericks, Nicole Casperson and Drew Glover sit down with Sophia Goldberg, Co-Founder & CEO of Ansa, the payments startup redefining how merchants interact with their customers. Since launching in 2022, Ansa has been making waves, earning a spot on The Information’s 50 Most Promising Startups of 2023. Their stored value wallet solution is giving businesses a powerful way to boost retention and increase revenue.

Sophia, a self-proclaimed “payments nerd”, is also the author of The Field Guide to Global Payments, a best-selling book on how money moves worldwide. Named one of American Banker’s Innovators of the Year 2024 and NYC Fintech Women’s Inspiring Fintech Females of 2023, she’s a true leader in the fintech space. In this episode, she breaks down her founder journey, how Ansa raised nearly $20M (with 95% of Series A investors being female!), and how she’s scaling a mission-driven business in a competitive landscape.

If you're an entrepreneur, fintech builder, or payments enthusiast, this episode is packed with insights you won’t want to miss!

Sponsored by Brex.

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Follow the hosts:

🔹 Nicole Casperson: https://www.linkedin.com/in/nicole-casperson-0820a5133/ 

🔹 Drew Glover: https://www.linkedin.com/in/drewbailerglover/ 

🎧 Hit play to hear from one of fintech’s most innovative leaders!



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Fintech MavericksBy Nicole Casperson and Drew Glover