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In this episode of the Scope Shift Podcast, host Brian Saemann sits down with Duke Kroll, Founder of SellerSlice—an Amazon growth agency built to scale brands, not just “manage” accounts. Duke’s team blends deep e-commerce strategy with operational execution, helping brands push into nine-figure territory on Amazon by dialing in data, systems, and cross-channel momentum. A former private-label builder himself, Duke brings hard-won, firsthand insight—not theory.
🎯 What You’ll Learn
✅ The shift from “in the weeds” founder to growth leader: speaking, partnerships, and category focus (beauty + tabletop games).
✅ Why the biggest wins come from site + social + Amazon working together—and how influencer validation fuels outsized growth.
✅ The #1 mistake most brands make on Amazon (content stagnation) and why refreshing listings every 6 months matters.
✅ How to structure Prime Day like a Super Bowl campaign: promos, bundles, creative, off-Amazon traffic, and conversion strategy.
✅ Operational obsession: building an Amazon “factory floor” that fixes issues fast and ships updates in days, not weeks.
✅ When to fire a client: spotting toxic scope creep and protecting your team without blowing up relationships.
✅ Where AI shows up on Amazon today (Rufus, FAQs, listing reads) and why early adopters will win when shoppers catch up.
✅ Practical paths to nine figures: unique product positioning, relentless content, and disciplined ad + ops alignment.
🧠 Guest Spotlight Duke Kroll – Founder of SellerSlice Operator, brand builder, and agency founder. Duke has launched and scaled private-label brands and now leads Seller Slice, where he and his team help companies systematize Amazon growth—from content and ads to logistics and executive-level planning.
🔗 Connect with Duke
Website: SellerSlice
Email: [email protected]
Event: Co-Create Show (Duke is a judge; investor exposure + brand deals)
🔍 Topics Covered
From “grind mode” to growth mode: brand positioning, speaking, and tailored service packages.
Why influencer partnerships (even equity deals) are fast becoming table stakes.
Signature playbook: diagnose the real bottleneck before proposing the scope.
Building pipeline: trade shows, authority content, and partner referrals.
Amazon realities: spaghetti-code backend, why you need a team, and how ops wins.
Content, conversion, and reviews: the non-negotiables for scaling.
Prime Day blueprint (July 8–11): holistic plan vs. blanket discounting.
Agency leadership: boundaries, culture protection, and scalable processes.
📌 Resources & Links
Seller Slice – Amazon growth for brands ready to scale
Co-Create Show – Brand + investor showcase (South Carolina)
Connect with Brian: Brian Saemann on LinkedIn
👍 If this episode helped, subscribe, rate, and share with a founder or marketer scaling on Amazon.
#AmazonFBA #Ecommerce #PrimeDay #InfluencerMarketing #ListingOptimization #AgencyLife #ScopeShiftPodcast
By Brian SaemannIn this episode of the Scope Shift Podcast, host Brian Saemann sits down with Duke Kroll, Founder of SellerSlice—an Amazon growth agency built to scale brands, not just “manage” accounts. Duke’s team blends deep e-commerce strategy with operational execution, helping brands push into nine-figure territory on Amazon by dialing in data, systems, and cross-channel momentum. A former private-label builder himself, Duke brings hard-won, firsthand insight—not theory.
🎯 What You’ll Learn
✅ The shift from “in the weeds” founder to growth leader: speaking, partnerships, and category focus (beauty + tabletop games).
✅ Why the biggest wins come from site + social + Amazon working together—and how influencer validation fuels outsized growth.
✅ The #1 mistake most brands make on Amazon (content stagnation) and why refreshing listings every 6 months matters.
✅ How to structure Prime Day like a Super Bowl campaign: promos, bundles, creative, off-Amazon traffic, and conversion strategy.
✅ Operational obsession: building an Amazon “factory floor” that fixes issues fast and ships updates in days, not weeks.
✅ When to fire a client: spotting toxic scope creep and protecting your team without blowing up relationships.
✅ Where AI shows up on Amazon today (Rufus, FAQs, listing reads) and why early adopters will win when shoppers catch up.
✅ Practical paths to nine figures: unique product positioning, relentless content, and disciplined ad + ops alignment.
🧠 Guest Spotlight Duke Kroll – Founder of SellerSlice Operator, brand builder, and agency founder. Duke has launched and scaled private-label brands and now leads Seller Slice, where he and his team help companies systematize Amazon growth—from content and ads to logistics and executive-level planning.
🔗 Connect with Duke
Website: SellerSlice
Email: [email protected]
Event: Co-Create Show (Duke is a judge; investor exposure + brand deals)
🔍 Topics Covered
From “grind mode” to growth mode: brand positioning, speaking, and tailored service packages.
Why influencer partnerships (even equity deals) are fast becoming table stakes.
Signature playbook: diagnose the real bottleneck before proposing the scope.
Building pipeline: trade shows, authority content, and partner referrals.
Amazon realities: spaghetti-code backend, why you need a team, and how ops wins.
Content, conversion, and reviews: the non-negotiables for scaling.
Prime Day blueprint (July 8–11): holistic plan vs. blanket discounting.
Agency leadership: boundaries, culture protection, and scalable processes.
📌 Resources & Links
Seller Slice – Amazon growth for brands ready to scale
Co-Create Show – Brand + investor showcase (South Carolina)
Connect with Brian: Brian Saemann on LinkedIn
👍 If this episode helped, subscribe, rate, and share with a founder or marketer scaling on Amazon.
#AmazonFBA #Ecommerce #PrimeDay #InfluencerMarketing #ListingOptimization #AgencyLife #ScopeShiftPodcast