In this episode, Athena Captain and Jada Haycraft discuss effective marketing strategies for small businesses in 2026 with expert Tim Priebe. They explore the transition from guerrilla marketing tactics to building a sustainable marketing engine, the importance of consistency and tracking, and the role of AI in modern marketing. Tim shares insights on common mistakes businesses make and offers actionable strategies for success, emphasizing the need for a clear understanding of the target audience and the importance of referral marketing.

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https://www.athenacaptain.com/podcast

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Chapters

00:00 Introduction to Scalable Marketing

02:59 Transitioning from Guerrilla Tactics to a Marketing Engine

05:49 The Importance of Consistency in Marketing

08:45 Building a Foundation for Small Business Marketing

11:33 Effective Tactics for Quick Revenue Boosts

14:45 Navigating Direct Messaging and Sales Pitches

21:28 Navigating Marketing Tactics Responsibly

23:47 The Importance of Tracking in Marketing

32:05 Common Mistakes in Marketing Strategy

33:55 Key Marketing Strategies for 2026

38:17 Implementing Effective Marketing Systems

43:28 Final Thoughts and Resources