In this episode, I chat with Sumi Fitzgerald, a DEI consultant who makes it simpler for small businesses to make their services and marketing more inclusive.

Sumi shares her journey into DEI work, the importance of moving beyond awareness to practical implementation, and how humour can be a powerful tool for social change.

Key Takeaways:

• Small businesses often struggle with implementing DEI initiatives, and need practical support to move beyond awareness.

• It is crucial to understand who is missing from your business and identify the barriers they face in order to create effective change.

• Inclusion is an ecosystem, and it's important to ensure that your message aligns with the reality of your business practices.

• Humuor can be a powerful tool to make DEI work more accessible and engaging.

• You don't need to know everything about everyone's needs to start making your business more inclusive; asking and listening are key.

Episode Highlights:

• 06:00 The disconnect between academic DEI theory and practical application

• 15:00 The dangers of performative allyship and the importance of accountability

• 21:00 Overcoming the fear of getting it wrong and embracing learning

• 00:24:00 Practical steps for creating a more inclusive business

• 39:00 Compassion without collusion

About the Guest:

Episode Links:

• Free Guide: Five things I have to tell almost everyone

• Free Mini-Course: Inclusive Biz Foundations (first four lessons)

• Email Sign-Up: Things I Don't Say on Instagram

End Credits

Connect with Megan:

Instagram: ⁠@‌HigherLove_withMegan⁠

Website: ⁠www.higher-love.com⁠

This episode was written and recorded by me and produced by Lucy Lucraft (lucylucraft.co.uk)

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