Ever dreaded sending that email or making that call, knowing you had to deliver bad news? Whether it’s a project delay, price increase, or an internal mistake, handling these conversations well can actually strengthen client relationships.

This episode of The KAM Club podcast breaks down how to deliver tough news with confidence, empathy, and professionalism.

💡KEY INSIGHTS

• Why avoiding bad news makes things worse—clients value transparency.
• A five-step framework helps you deliver bad news with clarity and confidence.
• Top 10 tips to help you tackle difficult conversations.

✅ACTION STEPS:

• Prepare beforehand – Know the facts, anticipate the client’s reaction.
• Be honest and direct – Sugar-coating only creates confusion.
• Offer solutions – Always bring a plan to fix the issue.
• Listen and respond – Let clients vent without getting defensive.
• Follow up – Clients may rethink their response later—stay engaged.

⚠️COMMON PITFALLS

• Waiting too long– Bad news doesn’t get better with time.
• Over-explaining – Keep it concise; don’t overwhelm with details.
• Skipping solutions– Never deliver bad news without a plan.
• Getting defensive– Stay calm, listen, and acknowledge concerns.
• Failing to follow up– A client who “seems fine” may still be upset.

🎧 Ready to tackle tough conversations with confidence? Listen now!

📝 Full show notes available at https://tkcpodcast.com/047