In this episode, we dive into the entrepreneurial journey of Joshua White, the founder of Copycat Fragrances, a perfume company revolutionizing the industry with affordable alternatives to high-end brands.

From his early aspirations to start his own business to the challenges faced along the way, Joshua shares valuable insights and experiences that have shaped his success. Join us as we explore topics such as strategic decision-making, the power of meditation, marketing tactics, customer acquisition, product refinement, and the future of Copycat Fragrances.

Whether you're an aspiring entrepreneur or simply interested in the fragrance industry, this episode offers inspiration and practical advice from a thriving business owner.