Ms Write Sarah MacKay talks to Scott Hornstein, the President of Hornstein Associates and coauthor of Opt in Marketing Increase Sales Exponentially With Consensual Marketing at adTech in New York.

Scott Hornstein from Hornstein Associates

ad:tech is an interactive advertising and technology conference dedicated to connecting all sides of today's brand marketing landscape. Worldwide shows blend keynote speakers, topic driven panels and interactive workshops to provide attendees with the tools and techniques they need to compete in a changing world. We are committed to bringing you the now and the next of modern marketing.

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Scott Hornstein from Hornstein Associates

Scott Hornstein from Hornstein Associates