In this episode of Startup Daddy, I interview Scott Stratten, president of Unmarketing, and author of a soon to be released book: UnMarketing: Stop Marketing. Start Engaging (affiliate link).

Scott has a successful company, popular marketing blog, busy speaking schedule, and a book deal with a major publisher.  I figure that’s someone you could learn from.  He’s also one of us.  He’s a dad juggling the challenges of raising his young son and growing a business.

So we sat down at the coffee shop he calls his office to talk.  Here are some of the things we talk about:

You can connect with Scott on his blog, UnMarketing, or on Twitter as @unmarketing.

You can pre-order his book now: UnMarketing: Stop Marketing. Start Engaging (That’s an Amazon affiliate link but you can find it on all the major online bookstores, or buy it in a real brick and mortar store when it comes out in August).

Listen here:

Download the Mp3

Startup Daddy is a Business Startup Podcast hosted by Ian Gordon.  We discuss the issues surrounding getting a business started, and growing that business once you get it off the ground.