Scott Vancea, Co-Founder, Optimize 5, lights it up with a deep dive on online optimization, the resurgence of the all-important website, connecting to AI in a strategic and intentional way. Spending time, money, and resources to market a business before establishing the Online Brand fundamentals is a mistake and realtor website mean something different today then they did even just ONE year ago. Plus, hear Scott’s ONE THING every realtor NEEDS to do to be found online.