Are you making the podcast you were born to make? Or do you have other creative podcasting itches that need to be scratched? Because podcasters are creative people, and while it’s great to have a popular and successful show, we often need to explore different aspects of our creativity, lest we grow bored.

Bands and musicians can only release so many albums per year and can only do so much touring to support their most recent album. So if they want to explore a solo project, they often find it hard to keep their current fans happy. Or keep the money flowing in.

When a podcaster decides to explore their creative itch, doing something different to break out of the routine that they are in with their show, they (often) have much more flexibility. 

The risk is, obviously, alienating some of our listeners. If we keep our current show(s) going, we mitigate that risk. But still, word of mouth could cause a listener unfamiliar with our popular work to discover our side project first. If they don’t like it, they may wonder what all the fuss is about and give us a pass. 

Oftentimes, a drastic change from a musician or band is driven by a producer or record label chasing the latest trend so they can sell more copies. We have trends in podcasting too. Should you chase them? 

Relevancy is a part of that. While there will always be hardcore fans who just want a rinse-and-repeat of the last thing produced by a creative, they are, by definition, a finite group. 

And sometimes, creatives people just feel the need to change. To scratch that creative itch. That doesn’t have to mean huge, drastic changes. We can, in the spirit of Springsteen and Cake, make subtle tweaks that might make us more interesting to the new crowd without risking our aging fanbase. 

I'm a big fan of exploring creative itches. But there's nothing wrong with ringing the same bell over and over again if that’s what makes you happy. But at the same time, I love change. I change things up all the time. 

So if you’re like me, make sure you find a way to scratch that creative itch, podcaster. We’re fortunate to be in an industry that lends itself to lots of ways to change. So if you’re feeling the need, go explore! 

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Podcast Pontifications is published by Evo Terra four times a week and is designed to make podcasting better, not just easier.

Mentioned in this episode:

Support For Abortion Rights

While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.