<p>We talk niche publishing with the Design Director of <em>MIT Sloan Management Review</em>, Steve Traynor.</p>

We talk niche publishing with the Design Director of MIT Sloan Management Review, Steve Traynor.

Scratching Your Niche

"Covering the Spread: Magazine Design for the Next Age," is a discussion of all things related to our favorite medium: magazines. Hosts Scott Oldham and Louanne Welgoss  — along with some special guests — explore how magazine design has transformed over the decades, both in print and digital. They tackle the eternal debate of aesthetics vs. functionality, discuss the production process from concept to publication, and uncover the business side of design, including working with brands, advertisers, and the shifting economics of publishing. Listen in to turn the page on what you thought you knew, and reimagine the future of publishing.

Business

Arts

Marketing

Design

"Covering the Spread: Magazine Design for the Next Age," is a discussion of all things related to our favorite medium: magazines. Hosts Scott Oldham and Louanne Welgoss — along with some special guests — explore how magazine design has transformed over the decades, both in print and digital. They tackle the eternal debate of aesthetics vs. functionality, discuss the production process from concept to publication, and uncover the business side of design, including working with brands, advertisers, and the shifting economics of publishing. Listen in to turn the page on what you thought you knew, and reimagine the future of publishing.

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Scratching Your Niche

Scratching Your Niche