In today's episode, I share the practical things I did on a website sales page to be found on the first page Google for my service.

Disclaimer - I still have work to do for turning this traffic to enquiries, but I think these tips will be helpful for those finding SEO overwhelming.

Also... I am NOT AN SEO expert. Sharing my own experiences.

Mentioned in the episode

Sally Anne Howard - 49 North Digital

The Get Sh*t Done Club - Jools community.

Find me on Instagram @systems.with.charlotte

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This is a vulnerable episode sharing my experience of switching from an hourly billing retainer model to projects in my service business.

Topics covered

- Issues with Hourly Billing

- How ADHD/ ND acceptance has shaped my working life

- Niching from VA/ OBM to systems consultancy

- The benefits of productised services

Resources / people mentioned

About Charlotte

I'm a systems consultant and implementer. Creating space for creative soloists in business, with... yes, SYSTEMS.

Also SEN parent & gentle anarchist ;)

Connect with me on IG @systems.with.charlotte

Join my list, storytelling through systems

Pricing is something most service business owners struggle on.

In this episode, I discuss a framework for coming up with a grounded price you can confidently get behind.

Not just plucking a figure from thin air and getting derailed when you see someone charging less.

The Framework

1. The 'Goldilocks approach'

2. Considering the value and ROI for clients

3. Your business costs, salary requirements + hours you wish to work on client work

4. How long this service takes you

5. A benchmark from the market / competitors

Look at these figures to help guide the final price you land on.

A pricing tool you may find useful on pricing - My Energy Budget Calculator

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Grab a cuppa, this is a storytime episode of how I became a business owner. Spoiler I have ALWAYS wanted to be a business owner but struggled to find my passions for years. I truly love systems and there's always been clues along the way.

I often feel embarrassed about my multitude of jobs. Many of which I didn't even speak about here... but they've all provided such valuable experience that make me great at what I do now.

Hope you enjoyed this ramble in your ears! Let me know if I can improve anything for you as a listener.

Tell me what you thought on IG @systems.with.charlotte

There are so many tools that promise to claw back the hours. Some are better than others. Some are great for you, and terrible for your biz bestie. It all depends.

But here's a list of 6 totally FREE tech tools that save time running your online business. Send me a message > https://podcasters.spotify.com/pod/show/charlotte-goss/message

Oh I have a content repurposing freebie with LOTS more tips here > https://www.charlottegoss.com/links

Connect with me on Insta @systems.with.charlotte

Welcome to Screw the Systems, a new podcast for aspiring and existing freelancers and lifestyle business owners wanting SPACE in their life and business THEIR way.

Connect with Charlotte

INSTA @charlottegossva

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