Billing itself as "a personal library you can carry in your pocket," Scribd aims to build readers and customers one subscription at a time. Its ecommerce strategy goes way beyond putting the latest books online. Scribd is partnering with authors for unique content. As Scribd's first CFO, Tony Grimminck keeps his eye on the bottom line, which includes a global strategy. Find out how Scribd is conquering new markets, as well as the hearts and minds of readers everywhere.