In this podcast episode, I'm talking about email list building; specifically the importance of it and how it impacts your business growth. When I first launched the She Did It Her Way podcast in 2015, I heard of list building but didn’t quite fully buy into it. I actually thought, “I can build a business without an email list” and honestly, that was me trying to opt-out of trying to figure out “how do I even get started?” Now I'm sharing the importance of building your own list and filling that list with the right kind of clients, more specifically your ideal clients.