Revenue Real

SDRs Are People Too with Sebastien van Heyningen


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On this installment of RRH, we’ve got the fabulous Sebastien van Heyningen. Sebastien is the President of Central Metric and rev ops consultant. Considering Sebastien is an SDR turned business owner, today we dig into all that is great and ridiculous about the SDR culture. And what to do about it. 

Topics Discussed

  • Has tech leadership really turned the corner on the treatment of SDRs? (2:57)
  • What does a great AE/SDR relationship look like? (9:01)
  • Why are we still missing the mark on diversity and exclusion at the AE/AE manager level? (11:21)
  • What are symptoms of a poor SDR/AE culture? (18:07)
  • When is the SDR business model a good fit? (21:02) 


For more Guest:

  • Sebastien van Heyningen on LinkedIn
  • Rev Ops Co Op Community 


For more Amy

  • Connect with Amy on LinkedIn
  • Connect with Amy on Twitter
  • Join the Conversation


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Revenue RealBy Amy Hrehovcik

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