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Data Sources:

• $400,000 telecom, $300,000 retail, $500,000 financial services losses: Estimated from enterprise sales misalignment trends. https://www.kalungi.com/blog/saas-churn-rate
• $50,000–$100,000 SE time, $1,500–$2,250 rework: Calculated from 10–15 hours at $150/hour, SaaS discovery inefficiencies. https://www.poweredbysearch.com/blog/b2b-saas-churn-rate-benchmarks/
• $250,000 pilots, $500,000–$1 million implementations, $2–$4 million annual loss: Approximations from SaaS cost trends. https://www.scalexp.com/post/saas-benchmarks-2023-part-4-revenue-retention
• 20–30% churn, $2–$3 million ARR: SaaS churn benchmarks for B2B. https://www.vitally.io/post/churn-rate-benchmarks-b2b-saas-2025
• $240,000 SE time, $180,000 AE time, $75,000 turnover: Calculated from 20% SE time, 15% AE time at $120–$150/hour, 10% turnover. https://zylo.com/blog/111-saas-statistics/
• 15–20% CAC increase, $50,000–$100,000, 10–15% renewal drop, $1–$2 million: SaaS retention metrics. https://www.gong.io/blog/saas-churn-rate/

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