In this conversation, Tom LeNoble  interviews Maryam Mahdaviani, founder of Attesto, discussing her journey as a startup founder, the challenges of finding early customers, and the importance of trust in business. They explore the role of AI in innovation, the significance of KPIs, and how personal values shape leadership. Maryam shares her vision for Attesto and her hopes for a more connected and empathetic world, concluding with advice to her younger self.

We hope you enjoyed this episode of Opening Pathways. 

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Opening Pathways with Tom Lenoble is a podcast for founders, managers, and forward-thinking business leaders who want real insights into leadership, growth, and navigating today’s evolving workplace. Each episode features candid conversations with innovators and executives across industries—sharing lessons on team management, strategy, resilience, and scaling businesses with purpose. Whether you're building a startup, leading a mission-driven organization, or stepping into leadership for the first time, this show helps you stay grounded and inspired. Based in San Francisco, this series highlights voices from the Bay Area and beyond, offering a behind-the-scenes look at what it really takes to lead effectively in today’s business landscape.