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SE4 EP24: Rapid Scaling with Gamification, Incentivisation and Facebook Ads /w Jack Paxton
Over the last 8 years, Jack has helped companies scale using paid ads (Facebook, Instagram, Google etc), with an accumulated ad spend of over $150 million coming through his agency.
He noticed a pattern that ads with competition and virality generated more top of funnel traffic and founded a SaaS tool called vyper.io. Vyper is a platform for running giveaways, contests and referral programs.
We discuss Gamification, Incentivisation, Facebook ads and Customer Life Cycles.
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FACEBOOK GROUP...CONTINUE OUR CONVERSATION
The eCommerce GrowthAccelerator Mastermind Facebook Group has just launched. It is a community... ✔️ for founders and experts passionately involved in eCommerce ✔️ for the truly ambitious wanting to make an impact in the markets they serve ✔️ for those willing and open to help and share with other members Here is where to apply to join the Facebook group >>http://bit.ly/ecommercefb★ Support this podcast ★
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By Kunle Campbell
4.7
4949 ratings
Over the last 8 years, Jack has helped companies scale using paid ads (Facebook, Instagram, Google etc), with an accumulated ad spend of over $150 million coming through his agency.
He noticed a pattern that ads with competition and virality generated more top of funnel traffic and founded a SaaS tool called vyper.io. Vyper is a platform for running giveaways, contests and referral programs.
We discuss Gamification, Incentivisation, Facebook ads and Customer Life Cycles.
-----------
FACEBOOK GROUP...CONTINUE OUR CONVERSATION
The eCommerce GrowthAccelerator Mastermind Facebook Group has just launched. It is a community... ✔️ for founders and experts passionately involved in eCommerce ✔️ for the truly ambitious wanting to make an impact in the markets they serve ✔️ for those willing and open to help and share with other members Here is where to apply to join the Facebook group >>http://bit.ly/ecommercefb★ Support this podcast ★