Discover Conquering Crisis by Admiral William H. McRaven, a powerful memoir and practical guide to crisis leadership, set for publication in April 2025 available on Amazon: https://amzn.to/4jNCPFs

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Drawing on a lifetime of experience, from the battlefield as a Navy SEAL Admiral to leading a major university system, Admiral McRaven shares stories and lessons designed to help you survive and thrive when facing the unexpected. This book goes beyond mere summaries to provide concrete steps for understanding and navigating crisis. Explore the five phases of a crisis—Assessment, Reporting, Containment, Shape, and Manage—through gripping accounts of historical events like the Apollo 13 mission, the Battle of the Bulge, and critical military operations, as well as personal challenges. Learn the importance of being skeptical of first reports, the power of weaponizing the truth through transparency, the necessity of taking decisive action before a situation worsens, the criticality of dictating the tempo to regain control, and why micromanagement and maintaining morale are essential, not ugly words, in critical moments. Conquering Crisis is your essential toolkit to emerge stronger personally and organizationally when disaster strikes.

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