Search engine privacy is becoming a top concern for users and businesses alike. In this episode of Digital Visibility Unpacked, we compare DuckDuckGo with traditional search engines to understand how privacy-focused search really works, what “anonymous” actually means, and where the limitations lie.

You’ll learn how DuckDuckGo handles tracking differently, how it stacks up against Google and Bing, and why privacy-first platforms are influencing modern digital visibility strategies. To explore a deeper breakdown of DuckDuckGo’s privacy claims, read Is DuckDuckGo Really Anonymous?