Welcome to Season 2 of Blindspots! A podcast for all things win/loss and churn analysis.

For the next several months, DoubleCheck Research’s Research Director, Geoffrey Palmer—a storyteller, a playwright, and your podcast host—will engage with win/loss program leaders in the B2B technology space. These insightful conversations will deliver practical advice on how to leverage win/loss and churn analysis to get a leg up on the competition, improve the buying process, gain market share, and increase revenue.

Enjoy!