Focus of the Week: Define and Track Measurable Goals

Once you are wildly clear and specific about your desired outcomes, if you want to have a great impact, it’s important to define and track measurable goals. If the first important question for impact to ask is: “What is a win?” I want you to follow-up with “How do we know we’re winning?”

Not everything has to have a numeric goal or outcome, but if you don’t have a definitive measure to tell if you’re having your desired impact or not, great success is nearly impossible. 

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