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Season 1 : Episode 33 - "Customer Effort - How do we Keep it Simple?" with Christopher Drury
Chris Drury joins Neal and Paul as they discuss all things related to customer effort.
Chris shared his thoughts and expertise on how important it is to make things as simple for customers as possible. Chris talks about the evolution of customer effort score and how making things easy or K.I.S.S can and should lead to long term loyalty from customers. Chris summarizes his approach to customer effort in a simple way: ”People of emotional beings, not logical".
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By Fireside Chats Without The Fire
4.7
77 ratings
Chris Drury joins Neal and Paul as they discuss all things related to customer effort.
Chris shared his thoughts and expertise on how important it is to make things as simple for customers as possible. Chris talks about the evolution of customer effort score and how making things easy or K.I.S.S can and should lead to long term loyalty from customers. Chris summarizes his approach to customer effort in a simple way: ”People of emotional beings, not logical".