Big Data offers big opportunities, but it carries the very strong likelihood of creating really big disappointments. It doesn’t have to be this way. The true promise of Big Data is to make your company better, not just to make parts of it more efficient. To accomplish this, you need one part technology to nine parts vision and great management. In this episode, I explain how to accomplish this.

This episode is based on a recent article that Jonathan Byrnes and John Wass wrote in Chief Executive.

Here is a link to the article: https://chiefexecutive.net/how-to-avoid-data-disappointment/