Outwork everybody represents a mindset, a mentality to be the best you can be. When I say outwork everybody I'm talking about a society that represents mediocracy. Greatness is earned and if you want to be the best at what you do, you must outwork yourself, and an environment that says you will fail. You have to be willing to outwork the next individual who is trying to do what you're trying to do. To have greatness you must be willing to do what normal people aren't willing to do.